Die-hard NFL fans might flock to Buffalo wings when they watch a game, but pizza is a close second. And Pizza Hut is looking to hook the faithful with a slew of football-themed promotions, including one that will award free pizza for life to three lucky fans.
The chain is teaming with Buffalo Bills quarterback Josh Allen as a spokesperson this season — and to underscore its commitment to the game, Pizza Hut dropped the “Pizza” from its name on social media and some restaurant exteriors, temporarily calling itself “Hut.”
(Don’t get too comfortable with that name change. The company has already re-added “Pizza” on social media, though some restaurant locations may leave it blocked out for the entirety of the NFL season.)
As for the lifetime of pizza, “lifetime” might be doing a bit of heavy lifting in that phrase. The winners of the contest will receive 1 million Hut Rewards Points, which the company says has a cash value of $10,800. Pizza prices vary from city to city at the chain, but a large Meat Lover’s or Supreme Pizza tends to come in at around $22. So, using that as a baseline, the points would pay for less than 500 pizzas. That’s less than 10 years’ worth if you get a pizza a week (and considerably shorter if you have college-aged kids).
How to win
Still, free food is free food. If you’re interested in trying to win one of the three prizes, head to pizzahut.com/gamedaystartswithhut and upload a video of yourself saying “HUT” in your best QB voice, showing some sort of action (i.e. snapping the ball, having a watch party, calling the snap count). You’ll also have to explain in a few words why gameday starts with a HUT for you.
Pizza Hut doesn’t specifically say you can’t use AI in creating the video, but it made it pretty clear that’s a no-no in the fine print.
“Entry Videos must: (a) be the original work product of Participant; (b) be solely owned by Participant and with no other person or entity having any right or interest in it; and (c) not violate any third-party rights including but not limited to copyright, trademark, patent, contract, and/or publicity or privacy rights, of any other person or entity,” the rules read.
Also, you’ll want to avoid wearing your favorite team’s jersey if you want to win. No trademark, logo or intellectual property can appear in the entry.
Join 250,000+ readers and get Moneywise’s best stories and exclusive interviews first — clear insights curated and delivered weekly. Subscribe now.
While you’re filming
Of course, Pizza Hut is offering some specials to help fuel you as you make these videos and settle into the 2026-2027 NFL and college football season. Fans can get a large, three-topping pizza for $10 or a triple-threat box, with two pizzas, breadsticks and cinnamon sticks for $21.99 and up.
The promotion comes as Yum Brands is in the process of selling Pizza Hut to a private equity firm and a separate entity (for the company’s Chinese locations) for $2.7 billion. The chain has been struggling for several years, losing market share to Domino’s. Yum began exploring a sale of the division last November, finding a buyer in June of this year.
You May Also Like
JP Morgan sees gold hitting $6,000/oz before 2027 — and a Gold IRA lets you hold the physical metal while deferring the tax bill. Get your free guide from Priority Gold
Chris Morris is a veteran journalist with more than 35 years of experience at many of the internet's biggest news outlets. In addition to his activities as a writer, reporter and editor, Chris is also a frequent panel moderator and speaker at major conferences, including CES and South by Southwest.
The content provided on Moneywise is information to help users become financially literate. It is neither investment, tax nor legal advice, is not intended to be relied upon as a forecast, research or investment advice, and is not a recommendation, offer or solicitation to buy or sell any securities, enter into any loan, mortgage or insurance agreements or to adopt any investment strategy. Tax, investment and all other decisions should be made, as appropriate, only with guidance from a qualified professional. We make no representation or warranty of any kind, either express or implied, with respect to the data provided, the timeliness thereof, the results to be obtained by the use thereof or any other matter. Advertisers are not responsible for the content of this site, including any editorials or reviews that may appear on this site. For complete and current information on any advertiser product, please visit their website.
†Terms and Conditions apply.
You’re in.
Welcome to Moneywise! Keep an eye on your inbox for your first newsletter, free Warren Buffett investing guide, and full commenting access. Welcome to Moneywise! Keep an eye on your inbox for your first newsletter, free Warren Buffett investing guide, and full commenting access.
Money meets real life. Free in your inbox weekly.
Join 250,000+ readers making smarter decisions. Our free newsletter connects your finances to your life, plus get a free Warren Buffett investing guide.
