• Discounts and special offers
  • Subscriber-only articles and interviews
  • Breaking news and trending topics

Already a subscriber?

By signing up, you accept Moneywise's Terms of Use, Subscription Agreement, and Privacy Policy.

Not interested ?

10. Jacksepticeye

Estimated Net Worth: $16 million

Gage Skidmore | Flickr

  • Estimated 2022 earnings: $4.4 million

Irishman Sean McLoughlin, friend and frequent collaborator of PewDiePie, is known as "Jacksepticeye" online.

He started out with simpler videos, showcasing gameplay, before switching things up to the high-energy "Let's Play" style he's famous for today.

Jackspeticeye's channel is sitting at more than 25.9 million subscribers. His channel's size easily makes him one of the most popular YouTubers in Ireland.

Kiss Your Credit Card Debt Goodbye

Millions of Americans are struggling to crawl out of debt in the face of record-high interest rates. A personal loan offers lower interest rates and fixed payments, making it a smart choice to consolidate high-interest credit card debt. It helps save money, simplifies payments, and accelerates debt payoff. Credible is a free online service that shows you the best lending options to pay off your credit card debt fast — and save a ton in interest.

Explore better rates

9. Markiplier

Estimated net worth: $35 million

markiplier youtuber
Gage Skidmore | Flickr

  • Estimated 2020 earnings: $38 million

Popular YouTuber Markiplier, real name Mark Fischbach, was born in Hawaii, lives in Los Angeles and spends most of his time indoors creating videos for his YouTube channel.

He's well known for his over-the-top reactions during Let's Play-style videos (which is understandable, since he specializes in horror games).

In November 2019, Markiplier and fellow gamer, CrankGameplays, teamed up for a new channel, “Unus Annus.” Surprisingly, gaming was not involved. The duo posted one video a day, participating in fun stunts as the characters of “Unus” and “Annus,” before deleting all content exactly one year after the channel’s inception.

Before YouTube, Markiplier was a civil engineering student. He switched over to biomedical engineering before dropping out entirely to start his YouTube channel. As they say, do what you love.

8. Rhett and Link

Estimated net worth: $40 million (combined)

Rhett and Link
The King of Mars / Wikimedia Commons

  • Estimated 2022 earnings: $30 million

Rhett McLaughlin and Link Neal run Good Mythical Morning, a comedy series that’s been around since 2012.

McLaughlin and Neal conduct taste tests, host celebrity guests and talk about themselves on the popular series. Check out their “Top 5 Most Chaotic Moments of 2020,” which involves the pair decapitating a Furby and sucking wieners into a vacuum (you can’t make this stuff up).

“The Mythical Society” has its own merchandise, which you can grab off the brand site or Amazon. McLaughlin and Neal also released a dark comedy novel, The Lost Causes of Bleak Creek, in 2019.

That same year, the duo acquired comedy YouTube channel SMOSH for $10 million, which helped boost them to the ranks of the highest-paid YouTube creators.

Discover the power of FreeCash – your ticket to easy money

Dive into a world of rewards at FreeCash where earning cash is as simple as a click. No gimmicks, just real cash for your time. Join the community of earners today and watch your wallet grow effortlessly.

Make Money Now

7. Jake Paul

Estimated net worth: $40 million

Jake Paul
Kathy Hutchins | Shutterstock

Estimated 2022 earnings: $20 million

Jake Paul's doing better than older brother, Logan, but that doesn't mean the YouTuberl has escaped controversy.

Jake is known for his over-the-top prank videos (like the one where he lights a mattress on fire in his backyard.

He founded a YouTube influencer program called Team 10.

The Team 10 channel has been inactive for about more than a year and former members have accused Jake of abusive treatment, in addition to non-consensual and dangerous pranks.

6. PewDiePie

Estimated net worth: $40 million

Felix Kjellberg
Pewdiepie | YouTube

Estimated 2022 earnings: $5 to 10 million

Felix Kjellberg or "PewDiePie" celebrated 10 years on YouTube in 2020. His recent uploads have featured a lot of Minecraft and meme reaction videos. His subscriber count sits at a whopping 111 million subscribers.

In the past, PewDiePie embroiled himself in controversy over racial and anti-Semitic jokes, which resulted in Disney-owned Maker Studios parting ways with him. While PewDiePie defended his content and said the comments on it were taken out of context, he did admit that the jokes were offensive.

Responding to viewer complaints about his lack of video game content in recent years, PewDiePie launched "Gaming Week" on his channel (video game content for a straight week).

5. Logan Paul

Estimated net worth: $45 million

Logan Paul
Kathy Hutchins | Shutterstock

Estimated 2021 earnings: $18 million

Logan Paul rose to fame doing comedy sketches and pranks on Vine (remember Vine?!) with his younger brother, Jake.

With the collapse of Vine back in 2016, Logan upped his YouTube and Facebook presence. He quickly became an overnight success with his viral and controversial videos.

Since November 2018, he has been hosting the Impaulsive podcast and managing its corresponding YouTube channel. This podcast's channel is sitting at 4.5 million subscribers and the podcast has a library of nearly 300 episodes on Apple Podcasts.

4. Dude Perfect

Estimated net worth: $50 million

Dude Perfect
Dude Perfect | YouTube

  • Estimated 2022 earnings: $20-25 million

Dude Perfect is actually five different people: Tyler Toney, Cody Jones and Garrett Hilbert, plus twins Cory and Coby Cotton.

This group of friends from Texas banded together to make sports entertainment videos. The members of Dude Perfect are all former high school basketballers who met as roommates at Texas A&M University.

Aside from holding multiple Guinness World Records thanks to their sport-stunt style of content, Dude Perfect has rocketed to almost 59 million subscribers on their main channel.

In March 2020, the group raised around $160,000 for the Red Cross and Feeding America, with their series, The DP Quarantine Classic.

3. MrBeast

Estimated net worth: $100 million

MrBeast / Twitter

  • Estimated 2022 earnings: $36 million

This YouTube star amassed his fortune through viral giveaways and inadvisable stunts — he once spent 24 hours in a house made of ice (the video has more than 37 million views on YouTube).

Dubbed YouTube's "Biggest Philanthropist," Jimmy Donaldson rose to fame with videos featuring massive donations and fundraisers, such as raising $20,000,000 to plant 20,000,000 trees in 2020.

He revealed in a past video that most of his money comes from brand deals and sponsorships. In fact, according to Celebrity Net Worth, he makes roughly three million dollars a month on YouTube ads alone.

Donaldson also owns his own merchandise line, selling clothing and accessories like joggers and pillows, and even Nike tees featuring his “BEAST” logo.

2. Ryan Kaji of Ryan's World

Estimated net worth: $66 to 95 million

Ryan Kaji
Ryan ToysReview | YouTube

  • Estimated 2022 earnings: $35 million

Ryan Kaji's parents started a YouTube channel for their son in 2015. On “Ryan ToysReview,” the then three-year-old posted his first toy unboxing and review of a Lego train set — a video that now has more than 50 million views.

Fast-forward to today, this now-11-year-old kid's most-viewed video on Ryan’s World has amassed more than two billion views and he's now the highest-earning child YouTuber.

In 2019, he earned 560 times the average American's annual salary ($53,490 in 2019 . Ryan’s World has 34.8 million subscribers, which has resulted in many sponsorships and partnerships — such as his own line of toothbrushes and toothpaste by Colgate.

But it's these sponsorships that landed the young toy reviewer and his parents in trouble. The channel was slapped with a Federal Trade Commission complaint over allegations of deceptive advertising to its primary audience (children and toddlers) and of failing to properly disclose sponsored content.

1. Jeffree Star

Estimated net worth: $200 million

jeffree star is one of the highest net worth's in youtube community
Featureflash Photo Agency | Shutterstock

  • Estimated 2022 earnings: $15-20 million

Jeffree Star started out as a pop singer with a huge following on MySpace.

After his music career fizzled, the controversial celeb moved into the makeup sphere. He formed his own makeup brand in 2014 — Jeffree Star Cosmetics — which reported $100 million in sales. In 2019, his Conspiracy Collection reportedly sold one million palettes upon its debut.

Aside from making a name for himself as a beauty mogul and entrepreneur, Star is also a YouTuber; vlogging his daily life, reviewing makeup products and doing beauty tutorials.

In addition, he was the star (no pun intended) of a YouTube documentary series created by friend Shane Dawson titled, The Secret World of Jeffree Star, and its sequel, The Beautiful World of Jeffree Star.

In recent years, the star has made headlines (and drawn criticism) for numerous celebrity feuds, most famously with Kylie Jenner, and accusations of racism and intimidating behavior.

YouTubers that fell out of the top 10 ranking

As you can tell, the YouTube landscape has changed a lot over the last year. From policy updates to changing viewer trends, a channel can go from always trending to struggling to get views. Some household names remain popular but have had to make way for new rising stars.

Here are a couple of big YouTube stars who fell out of the top 10 ranking.


Estimated Net Worth: $25 million

Evan Fong VanossGaming
Kathy Hutchins | Shutterstock

  • Estimated 2022 earnings: $4 million

Canadian YouTuber Evan Fong goes by the name "VanossGaming," and got his start playing a lot of Call of Duty and Grand Theft Auto.

VanossGaming surged to popularity for his gaming montages, collaborating with other YouTubers and personalities to meld authentic review commentary with hilarious moments.

In addition to running a gaming channel, VanossGaming makes and produces hip-hop tracks under the name Rynx.

More: How to estimate your net worth


Estimated Net Worth: $35 million

dantdm youtuber
BBC News | YouTube

  • Estimated 2022 earnings: $3 million

U.K.-born Daniel Middleton started off specializing in Minecraft videos, which are wildly popular with younger viewers. He initially called his channel “The Diamond Minecart” before evolving into DanTDM.

His gaming channel ranks as one of the top-viewed YouTube channels in the world.

In 2016, DanTDM published a graphic novel called DanTDM: Trayaurus and the Enchanted Crystal which was on The New York Times bestseller list for 11 straight weeks.


This 2 Minute Move Could Knock $500/Year off Your Car Insurance in 2024

Saving money on car insurance with BestMoney is a simple way to reduce your expenses. You’ll often get the same, or even better, insurance for less than what you’re paying right now.

There’s no reason not to at least try this free service. Check out BestMoney today, and take a turn in the right direction.

Serah Louis is a reporter with Moneywise.com. She enjoys tackling topical personal finance issues for young people and women and covering the latest in financial news.


The content provided on Moneywise is information to help users become financially literate. It is neither tax nor legal advice, is not intended to be relied upon as a forecast, research or investment advice, and is not a recommendation, offer or solicitation to buy or sell any securities or to adopt any investment strategy. Tax, investment and all other decisions should be made, as appropriate, only with guidance from a qualified professional. We make no representation or warranty of any kind, either express or implied, with respect to the data provided, the timeliness thereof, the results to be obtained by the use thereof or any other matter.