• Discounts and special offers
  • Subscriber-only articles and interviews
  • Breaking news and trending topics

Already a subscriber?

By signing up, you accept Moneywise's Terms of Use, Subscription Agreement, and Privacy Policy.

Not interested ?

False promises

Sethi defines the American Dream as the ownership of a large single-family home with a white picket fence, a dog and perhaps two kids. “That is not an accident — where did that dream come from?” he asks. “That dream is the result of decades of marketing; some people might even call it propaganda.”

In the 1920s, lawmakers such as Commerce Secretary Herbert Hoover believed homeownership was the key to stabilizing and boosting the economy amidst a crisis. Banks, mortgage brokers and realtors saw an opportunity to boost profits alongside this government-fueled propaganda machine.

That’s what led us to a world of overleveraged homeowners and sky-high housing costs.

The ratio of the average home price to median household income has moved from less than 4 in 1973 to roughly 7.5 in August 2023. Today’s ratio is actually higher than the 6.8 level reached in 2006, two years before the Great Financial Crisis. Higher leverage, unsustainable prices and higher interest rates have put homeowners in a precarious position. Put simply, the dream has turned into a nightmare.

Stop overpaying for home insurance

Home insurance is an essential expense – one that can often be pricey. You can lower your monthly recurring expenses by finding a more economical alternative for home insurance.

Officialhomeinsurance can help you do just that. Their online marketplace of vetted home insurance providers allows you to quickly shop around for rates from the country’s top insurance companies, and ensure you’re paying the lowest price possible for your home insurance.

Explore better rates

Myths about homeownership

Unsustainable prices are usually rooted in myths. Sethi believes there are four key myths about real estate: prices always go up, home prices always double in 10 years or so, leverage increases returns on investment, and tax deductions on mortgage payments are beneficial.

These are either false or only partially true, according to him. Home prices have stagnated or plunged in previous cycles, most famously during the 2008 financial crisis. Home prices, as represented by the FHFA House Price Index, had an average growth rate of 5.4% between March 1992 and June 2023, per CEIC Data. The quarterly index is a weighted average of price changes among the same properties resold or refinanced over the identified period. Meanwhile, the S&P 500 delivered average annual returns of 9.9% during the same period. This doesn’t account for the impact of inflation and maintenance costs associated with property.

Leverage can boost returns, but only if prices are going up. When prices drop, leverage magnifies losses too. Finally, the mortgage tax deduction isn’t necessarily a good reason to buy a house and might be responsible for added risk in the housing market, according to economists.

The numbers don’t add up

In some major cities, the cost to buy is far higher than the cost to rent. In recent years, this gap has skyrocketed. The monthly cost difference between buying a home and renting was 30% in August 2023, the highest since 1970, according to research by Reventure Consulting cited by Visual Capitalist.

That’s just the cost of mortgage payments. Owning a home involves several costs that renters don’t have to deal with. This includes maintenance, property taxes and insurance. Then there’s the opportunity cost of your home equity — money you could have earned on cash if it was invested in stocks or bonds instead of trapped in your home.

Sethi calls these “phantom costs” because homeowners dismiss or forget about them. According to him, these costs can add up over time and can diminish the total return even if you sell the house for more than you paid for.

Meet Your Retirement Goals Effortlessly

The road to retirement may seem long, but with WiserAdvisor, you can find a trusted partner to guide you every step of the way

WiserAdvisor matches you with vetted financial advisors that offer personalized advice to help you to make the right choices, invest wisely, and secure the retirement you've always dreamed of. Start planning early, and get your retirement mapped out today.

Get Started

Buying a home is a deeply personal choice

Despite these calculations, homeownership isn’t always a bad idea. In fact, even Sethi admits he might buy someday. But he advises people to consider a home purchase as personal consumption rather than an investment. This shift in perspective could lower the risks associated with this gigantic purchase.


This 2 Minute Move Could Knock $500/Year off Your Car Insurance in 2024

Saving money on car insurance with BestMoney is a simple way to reduce your expenses. You’ll often get the same, or even better, insurance for less than what you’re paying right now.

There’s no reason not to at least try this free service. Check out BestMoney today, and take a turn in the right direction.

Vishesh Raisinghani Freelance Writer

Vishesh Raisinghani is a freelance contributor at MoneyWise. He has been writing about financial markets and economics since 2014 - having covered family offices, private equity, real estate, cryptocurrencies, and tech stocks over that period. His work has appeared in Seeking Alpha, Motley Fool Canada, Motley Fool UK, Mergers & Acquisitions, National Post, Financial Post, and Yahoo Canada.


The content provided on Moneywise is information to help users become financially literate. It is neither tax nor legal advice, is not intended to be relied upon as a forecast, research or investment advice, and is not a recommendation, offer or solicitation to buy or sell any securities or to adopt any investment strategy. Tax, investment and all other decisions should be made, as appropriate, only with guidance from a qualified professional. We make no representation or warranty of any kind, either express or implied, with respect to the data provided, the timeliness thereof, the results to be obtained by the use thereof or any other matter.