Dec 27, 2024
A tsunami of money has gushed into professional sports in recent years.
The valuations of several NFL teams have soared into the billions, according to a Forbes report, while the league approved new rules that would allow private equity firms to buy stakes in teams for the first time. Even college athletes can now tap into their fame to create wealth.
Advertisement
But for NFL legend Tom Brady, the focus on money has gone too far. The seven-time Super Bowl champ took the stage at Fortune’s Global Forum to talk about how some younger players, and their parents, have lost perspective.
Thanks for subscribing!
Read the best of Moneywise in 5 minutes or less.
By signing up, you accept Moneywise Terms of Use, Subscription Agreement, and Privacy Policy.
“Is money the only thing we value?” he mused. “I always felt like I took less money so that we could win.”
Brady also claims the influx of money into the world of sports may have pushed some to ditch sportsmanship and pursue the path of least resistance. “In today's world, if we think about how we're screwing these kids up, anytime they face a little difficulty, what do we do? We send them to an easier place to succeed,” he said.
Instead, the father of three recommends embracing failure and taking bold risks to develop a robust career. His philosophy offers three key lessons for anyone trying to build wealth and achieve success.
Embrace adversity as learning opportunities
In the New York Times bestseller Grit: The Power of Passion & Perseverance, psychologist Angela Duckworth wrote that the hallmark of a successful person is their ability to deal with setbacks and treat them as learning opportunities.
Adversity and failure is often unavoidable, even for the most talented athletes, entrepreneurs, and investors. What counts is their ability to get back up and stay motivated to succeed.
This lesson is particularly useful for investors, because the market can be so volatile.
According to research by Blackrock, the S&P 500 has seen a correction of 10% or more in 20 of the last 35 years. The average drawdown during that period was 14%.
Giving up during any of these drawdowns would have prevented an investor from enjoying the full benefits of the market’s long-term rally over that period.
Advertisement
Just like Brady, it pays to stay in the game for as long as possible.
Must Read
- The ultra-rich use these 5 real estate strategies to build wealth while they sleep — you can start with just $100
- Here’s the average income of Americans by age in 2026. Are you keeping up or falling behind?
- Insurance companies profit most from drivers who auto-renew without shopping around. Comparing 100+ quotes takes 2 minutes and costs nothing
Join 250,000+ readers and get Moneywise’s best stories and exclusive interviews first — clear insights curated and delivered weekly. Subscribe now.
Resist the temptation of easy wins
Giving up on something at the first hint of failure is the “sh-ttiest lesson we could actually teach somebody,” Brady said. He believes seeking out easy wins can cause long-term development issues because it doesn’t allow you to step outside of your “comfort zone” and learn something new.
Similarly, investors might find it easier to accumulate cash when they fear a market correction.
This “comfort zone” can be detrimental to your long-term performance as you miss out on market gains and expose yourself to the steady erosion of purchasing power through inflation.
For instance, in 2022, Bloomberg Economics forecasted a 100% chance of recession in the year ahead.
Instead, the U.S. economy avoided a recession and the S&P 500 delivered a 26.29% return over the course of 2023.
Advertisement
Investors who were spooked by the forecast and decided to stay in the comfort of cash missed out on this double-digit rally.
Look beyond the money
It’s easy to assume your career and investment journey is only about accumulating wealth.
However, it helps to take a step back and analyze what your real priorities are. Brady said he was so motivated by his love of football that he took less money to enhance his team’s chances of winning.
Similarly, 51% of American workers surveyed by Ford Motor Co. said they would be willing to take a pay cut of up to 20% if it meant improving overall life satisfaction.
In addition, 33% of retirees have said financial concerns have impacted their health and 26% said it had caused them to lose sleep, according to the Schroders 2024 US Retirement Survey.
The message is clear: if taking on a new job, extra income, more debt, or investing in a volatile asset is keeping you up at night, the money may not be worth it.
You May Also Like
- JP Morgan sees gold hitting $6,000/oz before 2027 — and a Gold IRA lets you hold the physical metal while deferring the tax bill. Get your free guide from Priority Gold
- Dave Ramsey warns nearly 50% of Americans are making 1 big Social Security mistake — here’s what it is and the simple steps to fix it ASAP
- Thanks to Jeff Bezos, you can now become a landlord for as little as $100 — and no, you don't have to deal with tenants or fix freezers. Here's how
- Millionaires under 43 are reshaping investing — just 25% of their portfolios are in stocks. Here’s where their money is going
Vishesh Raisinghani is a financial journalist covering personal finance, investing and the global economy. He's also the founder of Sharpe Ascension Inc., a content marketing agency focused on investment firms. His work has appeared in Moneywise, Yahoo Finance!, Motley Fool, Seeking Alpha, Mergers & Acquisitions Magazine and Piggybank.
Managing Money • Jun 11
