Best investment apps of September 2023
We adhere to strict standards of editorial integrity to help you make decisions with confidence. Please be aware that some (or all) products and services linked in this article are from our sponsors.
Updated: September 07, 2023
We adhere to strict standards of editorial integrity to help you make decisions with confidence. Please be aware that some (or all) products and services linked in this article are from our sponsors.
When it comes to picking the best app for investing, there are more quality choices than ever, thanks to the recent explosion in popularity of online investing platforms.
That means choosing the best investment app will depend more on your own personal needs, including your financial goals, timeline, investment preferences and more.
Some of the best investment apps for beginners focus on ease of use and low fees, while others are geared toward experienced traders looking for advanced research and financial tools. And some other good investing apps are designed for trading specific assets, like cryptocurrency or real estate.
Here we break down the best investing apps in 2023 for each major category, so you can easily find the right one for your financial needs and investment strategy.
10 best investment apps
- Acorns - Best app for beginners
- Robinhood - Best app for active trading
- Fidelity - Best app for low cost
- Fundrise - Best app for real estate
- TD Ameritrade - Best app for education
- Interactive Brokers - Best app for sophisticated investors
- E*Trade - Best app for user experience
- Wealthfront - Best robo-advisor for goal planning
- M1 Finance - Best money management app
- Coinbase - Best app for cryptocurrency
Best app for beginners: Acorns
Quick Facts
Account minimum: $0
Fees: $3 personal, $5 personal plus, $9 premium per month
Assets: Managed portfolio of ETFs (including up to 5% in a Bitcoin-linked ETF)
Accounts: Taxable, retirement, cash management, custodial
Robo-advisor
Why we like Acorns
For new investors who just want to put their money to work, it’s hard to beat the Acorns investment app. With an intuitive, smart design and no deposit minimums, the platform is clearly focused on reducing barriers to entry. Plus, Acorns will add $20 to your account as soon as you make your first investment if you sign up with this link.
Acorns is known for its round-up feature, which rounds up the day-to-day purchases you make with your credit or debit card to the nearest dollar and invests those excess dimes.
You just have to choose the pre-made portfolio that aligns with your background, risk preferences and goals. The portfolios are invested exclusively in ETFs, with the option to include up to 5% of your portfolio in a Bitcoin-linked ETF.
Users can also benefit from Acorns’ round-up model in the form of receiving cash back with more than 450 in-app partners.
The app offers a checking account with no minimums and fee-free ATM access at more than 55,000 locations. And the Learn section of the platform empowers investors with videos, articles and tips to grow their investment knowledge.
Two subscription models are available. The Personal subscription costs $3 per month and comes with investing and banking functionality paired with a few bonus features, such as finding a side hustle through a partnership with the job board ZipRecruiter. The Family monthly subscription costs $5 per month and includes all the Personal tier perks plus early investment accounts for kids.
Acorns is a great fit for investors entering the market and looking to learn the basics while using an automated, passive portfolio solution. That said, Acorns lacks more sophisticated robo-advisor features such as tax-loss harvesting, financial tools and goal planning components. Investors looking for more in-depth options will likely find suitable options elsewhere.
Acorns
Pros
- Simple user interface and intuitive design
- Round-up model makes it easy to invest your spare change
- Auto-invests your money into ETFs
Cons
- Fees can be high for smaller portfolios
Best app for active trading: Robinhood
Quick Facts
Account minimum: $0
Fees: None
Assets: Stocks, ETFs and cryptocurrencies
Accounts: Taxable, retirement
Robo-advisor: No
Why we like Robinhood
Founded in 2013 with the goal of making investing more accessible and affordable for everyone, Robinhood allows users to buy and sell stocks, ETFs, options, fractional shares and cryptocurrencies. The app offers a user-friendly interface and a wide range of investment options, making it popular among both novice and experienced investors. In fact, it has nearly 18 million monthly active users and $81 billion in assets under custody.
One of the main advantages of using the Robinhood app is its commission-free trading model. Unlike traditional brokerages that charge per trade, Robinhood allows users to buy and sell stocks and other assets without incurring any fees. This means that investors can make multiple trades without worrying about high costs eating into their profits.
In fact, Robinhood will buy your first stock for you. This feature is particularly beneficial for active traders who frequently buy and sell stocks in search of short-term gains.
Additionally, Robinhood allows users to buy fractional shares. There are thousands of stocks to choose from, and you can put in as little as $1. Margin trading is also available for users who want to preserve their cash.
There is an option to enroll in Robinhood Gold, which offers premium features such as 4.4% APY on uninvested cash, larger instant deposits, and Level II market data from Nasdaq. This service costs $5 per month.
Robinhood also offers educational resources and produces financial news articles and newsletters so users can stay informed about the markets. The platform also offers real-time market data, customizable watchlists, and detailed charts to help you make informed decisions when trading.
Plus, a live customer support specialist is available to help you at any time.
Robinhood
Pros
- Commission-free trades
- No account minimum
- Fractional shares for as low as $1
Cons
- No mutual funds or bonds
- Cost of Gold membership eats into APY earnings
Best app for low fees: Fidelity
Quick Facts
Account minimum: $0
Fees: $0 for stocks and ETFs. Options and mutual funds carry additional costs
Assets: Stocks, bonds, ETFs, mutual funds, options
Accounts: Taxable, retirement, cash management, margin, trust, custodial, education
Robo-advisor option with Fidelity Go account
Why we like Fidelity
Fidelity is one of the most recognized names in the industry, thanks to a robust trading experience with surprisingly low fees.
The platform shines as a full-service broker, offering a wide range of investable assets in a user-friendly, streamlined package. Fidelity is also the most popular investment app among Americans, according to our recent survey of active stock investors.
Investors can open just about any type of account and choose from stocks, bonds, ETFs, mutual funds and options trading. Of note, however, forex and futures trading are missing from Fidelity’s lineup.
The broker offers commission-free stock and ETF trading, with thousands to choose from. Options trading is in line with industry standards, costing $0.65 per contract. Broker-assisted trading fees are higher than average at $32.95, however, so it’s best to utilize the online experience to trade.
An inexpensive robo-advisor service, Fidelity Go, is also available for investors seeking an automated, passive approach.
Fidelity offers a wealth of educational material — including news and research insights — on a range of topics, helping everyone from beginners to advanced traders learn the nuances of sophisticated investing strategies. Numerous trading tools, calculators and charts empower investors with everything they need to pursue their plans.
The combination of available assets to trade, research, financial tools, customer support and solid user experience impress at the low price point.
Fidelity
Pros
- Low costs
- Various account types and investments to choose from
- Excellent educational materials, research and tools
Cons
- Broker-assisted trading fees are higher than average
Best app for real estate investing: Fundrise
Quick Facts
Account minimum: $10
Fees: 0.15% annual advisory fees, 0.85% annual management fees for eRIET/eFund
Assets: Real estate through REITs
Accounts: Taxable, retirement, trust
Why we like Fundrise
Don’t have enough cash for a down payment? Not keen to be a landlord? Fundrise is an investment app that lets you easily invest in real estate through real estate investment trusts (REITs).
Fundrise offers several real estate portfolios geared toward different investors' needs. These portfolios are called Starter, Long-Term Growth, Balanced and Supplemental Income. The investment requirement varies greatly depending on the tier, beginning at $10 for the Starter Portfolio and reaching $100,000 for the Premier level.
Fundrise provides investor materials like asset reports, letters to our investors, notices of dividends received, and tax document releases directly in the app. You can also dig into your portfolio, exploring performance by year, all-time and time-weighted, plus real-time data.
You can also grow your portfolio from the app, adding funds to your investment anytime.
Fees are on the higher side, though the investment strategy isn’t directly comparable to most competitors. On a related note, real estate investments aren’t as easily accessible (or liquid) as other assets. Fundrise recommends investing for a minimum of five years, and requires you to submit a liquidation request in order to redeem your shares. Something to keep in mind when determining how long you’re comfortable investing your money for.
We earn a commission for this endorsement of Fundrise.
Fundrise
Pros
- App is intuitive and allows you to easy fund investments
- Access to the real estate market with a low starting investment
Cons
- Not for short-term investors
Best app for education: TD Ameritrade
Quick Facts
Account minimum: $0
Fees: $0 for stocks and ETFs. Options and mutual funds additional cost
Assets: Stocks, bonds, ETFs, options, futures
Accounts: Taxable, retirement, cash management, margin, trust, custodial, education
Why we like TD Ameritrade
If you’re eager to expand your horizons, TD Ameritrade provides an unrivaled catalog of educational content that caters to investors of all experience levels.
It’s also a well-rounded investing platform overall, boasting an extensive range of trading tools, asset options and account choices as well as handy user support. TD Ameritrade is also the second most popular investment app among Americans, according to our recent survey of active stock investors.
The education section of the mobile experience is easily searchable, providing users with relevant and impactful material in just a few screens. The quality of the content is outstanding, whether you prefer long-form articles, podcasts, videos, tutorials or webinars.
The Immersive Curriculum area of the portal is one of the most comprehensive educational experiences out there, covering everything from executing trading strategies to concepts like learning fundamental analysis.
Investors also have access to financial calculators and goal-planning tools that help ensure they’re on track when pursuing their preferred investing approach.
The client support center is outstanding as well. Investors will find consistent, quick responses whether you reach out by phone, email or chat.
While a few features are missing from this investing app, such as direct crypto access, you’d be hard pressed to find another platform that provides such a deep archive paired with a rich suite of tools.
TD Ameritrade
Pros
- Extensive catalog of multimedia educational content
- Easy access to calculators and goal planning tools
- Responsive client support center
Cons
- Can't trade complex options
Best app for sophisticated investors: Interactive Brokers
Quick Facts
Account minimum: $0
Fees: $0 for stocks and ETFs on Lite platform. $0.0005 to $0.0035 per share on Pro. Other assets have additional charges.
Assets: Stocks, ETFs, mutual funds, options, futures
Accounts: Taxable, retirement, cash management, margin, trust, custodial, education
Why we like Interactive Brokers
Interactive Brokers shines as a powerful trading platform empowering sophisticated traders with all the tools needed to pursue their investment strategy. It provides excellent trade execution functionality for a user base that often relies on frequent trading.
The Interactive Brokers app comes in two main versions: Lite and Pro. Interactive Brokers Lite is geared toward investors not as concerned with getting the most precise order routing execution, where Pro is built for large order quantities and features a pricing menu that reduces with volume.
In addition, Interactive Brokers offers a downloadable version, the Trader Workstation, and a robo-advisor under Interactive Advisors.
Users can trade practically any asset in practically any kind of account while leveraging some of the most powerful charting, research, analysis and calculating tools available in the industry. Backtesting capabilities are provided so investors can fine-tune the nuances of their trading strategies before going live in the market.
The sheer volume of features can make the experience overwhelming for beginners. Educational material and support options are relatively limited as well.
That said, the Interactive Brokers investment app is clearly designed for sophisticated or professional traders that rely on an expansive range of trading tools and order execution quality to pursue their strategy.
Interactive Brokers
Pros
- Backtesting capabilities
- Users can trade practically any asset type
- Powerful charting, research and analysis included
Cons
- Number of features can be overwhelming for beginners
- Educational material is limited
Best app for user experience: E*Trade
Quick Facts
Account minimum: $0
Fees: $0 for stocks, ETFs and mutual funds. Options, bonds and mutual funds additional cost
Assets: Stocks, ETFs, mutual funds, options, bonds, futures
Accounts: Taxable, retirement, cash management, margin, custodial, education
Robo-advisor option
Why we like E*Trade
E*Trade provides a deep feature set in a smart, intuitive package. Whether you prefer to trade on desktop, website or either of the two mobile apps, E*Trade prioritizes a smooth, intuitive flow without sacrificing the ability to make complex trades quickly.
It’s a hard balance to find, but E*Trade excels in this area.
The platform pairs its dynamic user experience with a diverse collection of trading amenities, research content, analysis, charting functionality and investment options, designed to meet investors of every level and trading disposition.
The experience can be tailored to an individual’s experience level, as both passive investors using ETFs for long-term investing and active traders will feel equally at home.
Users can also choose from a robo-advisor management option, Core Portfolios.
The educational section of the E*Trade investment app has been refreshed with up to date content, containing a wide range of material that is easy to navigate. E*Trade is also the most third most popular investment app among Americans, according to our recent survey of active stock investors.
That said, some features you might expect from a sophisticated trading platform, like direct cryptocurrency exposure and international exchange trading, are not offered by E*Trade.
E*Trade
Pros
- Intuitive user experience that can be tailored to your investing level
- Large education section that is easy to navigate
- Option for robo-advisor
Cons
- No cryptocurrency exposure or international exchange trading
Best app for goal planning: Wealthfront
Quick Facts
Account minimum: $1 for cash accounts, $500 for investment accounts
Fees: 0.25% annually for investment accounts
Assets: Portfolios built with ETFs, crypto funds, stocks (for accounts $100K+)
Accounts: Taxable, retirement, cash management, custodial, education
Why we like Wealthfront
Wealthfront stands out in the robo-advisor space for its features that allow you to identify your financial objective and make a plan to get there. Plus, it has a wide range of customizable, automated portfolio solutions.
In addition to tailored portfolios, Wealthfront offers more pre-built portfolio varieties than many robo-advisors. The Classic portfolio is a low-cost index fund that includes a globally diversified portfolio. Their Socially Responsible portfolio is designed around equity, diversity and sustainability.
Investors can also choose to allocate up to 10% of their portfolio to cryptocurrency.
One of the unique features of the platform is automated, daily tax-loss harvesting implemented through Wealthfront’s proprietary algorithm. Portfolio rebalancing is automatic when ETF weighting strays too far from the original allocation.
Wealthfront offers many ways to set and keep track of financial goals directly from your dashboard. Users can choose a goal such as retirement, a large purchase or buying a home. Interactive sliders, suggested deposit amounts and guided portfolio risk levels all come together to bring the goal planning feature to life. Their average APY is 4.30%.
You can also link external financial accounts to the platform so you have a more holistic sense of your progress to ensure you’re on track.
Wealthfront
Pros
- Set and track your financial goals from your dashboard
- Connect outside accounts for a holistic view of your investments
- Simple features to select a portfolio with ability to customise
Cons
- No human financial advisors
Best app for money management: M1 Finance
Quick Facts
Account minimum: $100 ($500 for retirement accounts)
Fees: No management fees or commissions (miscellaneous fees may apply)
Assets: Portfolios built with stocks and ETFs
Accounts: Taxable, retirement, cash management, trust, custodial (for M1 Plus members only)
Why we like M1 Finance
M1 Finance offers a rare combination of automated portfolio management paired with extensive customization. This feature fits a niche in the industry for users who prefer to have more fine control over their strategy, but don’t quite want to go all-in on managing a portfolio themselves.
More than 60 pre-built portfolio slices, or “pies”, are available to choose from and can be combined to make up an allocation that aligns with your preferred approach. These pies fall into seven categories:
- General investing
- Responsible investing
- Retirement
- Income earners
- Hedge funds
- Stocks and bonds
- Other strategies
Where M1 Finance really differentiates itself is its money management product.
M1's digital banking options include a checking account and credit card, plus a feature that ensures your money is automatically allocated toward your goals. For example, you can set the Smart Transfer tool to max out annual retirement account contributions and direct excess cash to your taxable account.
M1 Finance
Pros
- Pre-built portfolios offers lots of investment options
- Cash management tools help automate your investing goals
Cons
- Financial planning and advisory services not available
Best crypto investing app: Coinbase
Quick Facts
Account minimum: $2
Fees: 0.5% - 4.5% per transaction, 25% - 35% commission to stake or unstake claims
Assets: Cryptocurrency
Accounts: Individual, business, merchant
Why we like Coinbase
Coinbase was an early pioneer in the crypto space and now serves more than 103 million users worldwide. More than 150 different coins are available to trade on the platform, providing one of the most extensive marketplace options in the industry.
The app is user-friendly, so it’s easy to quickly find coins you’re looking to trade and invest in. Educational prompts, though limited, encourage you to learn more about different types of coins and blockchain technology.
The fee structure relies on a variety of factors to determine the amount charged, including transaction fees based on the transaction amount. The platform’s premier experience, Coinbase Pro, follows a more traditional tiered pricing structure depending on how much you have invested.
While it’s easy to get started on Coinbase, crypto continues to be a rapidly growing, volatile industry, still in its early stages.
Coinbase
Pros
- User-friendly interface
- More than 150 coins available
Cons
- Educational prompts are limited
What are the most popular investment apps?
With so many investment app options these days, we wanted to know which apps are the most popular among those who are currently investing in stocks.
Here’s what we found in our recent survey:
- The majority of Americans aren’t currently using any investment app.
- The most popular investment app being used was Fidelity, followed by TD Ameritrade.
Moneywise commissioned a survey of 2,000 Americans who are currently invested in stocks. The survey was conducted April 9-10, 2023.
Investment app FAQs
Methodology
The best investment apps rankings are determined by the Moneywise editorial team and are based on factors and features that everyday users care about most. We adhere to strict standards of editorial integrity to help you make decisions with confidence. The best investing apps featured in this article were independently selected, but please be aware that some products and services linked in this article are from our sponsors.
Moneywise rates products and services on a sale of 1 to 5 stars, where 5 stars is the best rating possible. Ratings are rounded up to the nearest 0.5 of a star.
Our investing apps rating system is based on the factors that mean the most to the everyday user. These factors include:
- Account minimums
- Account fees
- Trading costs
- Account types
- Portfolio and asset types
- Tools and educational materials
- Customer support
- App user experience
We collect data from providers' websites, by using the services and watching demonstrations as required. The data is analyzed and the result is a star rating. Each factor is weighted depending on the category in which the product is being evaluated, in order to ensure it meets the needs of different users like beginners or advanced users.
Our goal is to provide an independent review, and give you the information you need to make a decision on which service is best for you.